Bamboo Rose Blog

Read the latest industry news and client success stories from Bamboo Rose.

Why retailers aren’t ready for Gen Z

Why retailers aren’t ready for Gen Z

Retailers have been hyper-focused on millennial consumers for years, and Gen Z is poised to pull off a sneak attack on the industry. The two generations may share similarities, but this new group of consumers (aged 13 through 21 today), brings a new suite of...

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