FDA Food Traceability Challenge Recognizes Bamboo Rose for Innovation

by | Oct 26, 2021

BOSTON, October 26, 2021 – The Bamboo Rose Multi-Enterprise Platform was recognized for Innovation in traceability by the FDA in their “New Era of Smarter Food Safety Low-Cost Tech Enabled Traceability Challenge,” cementing the company’s position as a core solution for retailers and brands seeking technology support for complete food product development and supply chain visibility.

The “FDA New Era of Smarter Food Safety Low-Cost Tech Enabled Traceability Challenge” was a call to stakeholders, technology providers, public health advocates, entrepreneurs, and innovators to develop traceability technology and data analytics platforms that are engaging and low-cost to end users.

Product transparency and supply chain traceability throughout the food and grocery business community is critical for ensuring consumer safety and helping food retailers and brands prevent and manage potential product recalls. Bamboo Rose’s multi-enterprise architecture, which engages and drives mutual value for all food manufacturing and supply chain partners, helps retailers and brands to successfully develop, source, and transport products and ingredients from early ideation through to the store shelf.

“At Bamboo Rose, our first priority is helping our food and formulated clients and their community of business partners ensure food safety and traceability for consumer markets,” said Sue Welch, CEO and Founder of Bamboo Rose. “Government-driven guidance on topics like traceability are paramount for progress, so we were happy to participate in the FDA Traceability Challenge and honored to be recognized by the FDA for innovation in traceability. We see a multi-enterprise technology strategy as vital for enterprises looking to navigate a new era of business where simultaneous visibility and speed are necessary criteria for success.”

For more information about how Bamboo Rose’s Multi-Enterprise Platform helps retailers and brands develop, deliver, and trace national and private brand goods, visit: www.bamboorose.com/food-and-formulation.

Bamboo Rose
 is the industry-leading Multi-Enterprise Product and Supply Chain Platform, connecting the entire retail community and helping companies bring great products to market faster, more efficiently, and at higher margins. The platform features a suite of patented supply chain solutions, including Bamboo Rose B2B Marketplace, Product Lifecycle Management, Sourcing, Purchase Order Management, Global Trade Management, and Financing, each one supported by intelligent engines for optimization, costing, and scheduling across the platform.

Public Relations Contact:
Jennifer Schiffman
Chief Marketing Officer